Belgravia Fashion Fair
London, my dream city. Walking the ramp, covered in the designer apparels of some of the most prolific designers in the world; and that too in London, what more could I have asked for as a newbie model. My dream came true very recently when I was offered to represent the summer collection for an ace designer in the London Fashion Week. The date for the event was closing in and the inauguration event, the Belgravia Fashion Fair, got me a chance to crawl into the skin of a fashion diva. Like most, I had never actually heard of the place ever before in my life but once I got off the train and roamed around, I wondered why?
“Belgravia is one of the richest districts in central London and boasts of beauty and classy people who swarm the streets” as per Baz from Douglas Lyons and Lyons, whom I got the chance to meet and speak about the culture and lifestyle of people living in Central London. As the Fashion Fair was just around the corner, the crowd was maddening, mostly in the evenings. The event focused on fashion accessories designed by some of the most prolific and imaginative minds in the business. From necklaces to the classy outfits & sandals to the lipsticks, you would find practically everything in the event. Given the fact that some of the accessories mark their debut in the event, you can grab them at a low price. The enthusiasm among the designers to succeed in the fair is high, due to the reason that the performance in Belgravia decides the fate of their products in the international markets.
Belgravia Fashion Fair celebrates the best of designers every year from around the globe. From amateur to the seasoned ones, everyone showcases their maddening brilliance in the beautiful district in central London. One could say this is one of the most sought after and media friendly event of such kind in Europe. World renowned names in boutique fashion and accessories such as Feu de Beaumont and Liliput and Felix basically owned the place, boasting off their collections that would make any ‘women with taste’ swoon.
Some Images from the Event
Most of the products were up for sale right at the spot, but for some other accessories, people had to book their sales in advance until the collection officially marks their entry in the markets a few months down.
The best thing about the fair though, which I personally liked, was that the organizers even gave a chance to fashion students and seemingly unknown names to participate. It gave them a perfect opportunity to know their strengths and weaknesses, and it would hopefully help them in moulding themselves according to the world standards. And not only that, some of those so called ‘amateurs’ gave the more established names a run for their money when it comes to incorporating innovations and individuality into the designs. Their raw talent was inspiring and envious for me at the very same time.
All said and done, it was a fulfilling experience for me. Being a relatively new name in the international fashion scene, the colourful Belgravia Fashion Fair gave me enough confidence that I learned that in the end, it’s the talent that matters, not necessarily the experience.